{"id":129,"date":"2014-05-22T11:59:35","date_gmt":"2014-05-22T11:59:35","guid":{"rendered":"http:\/\/felhoszolgaltatas-blog.hu\/en\/?page_id=129"},"modified":"2016-05-04T11:41:53","modified_gmt":"2016-05-04T11:41:53","slug":"moving-to-the-cloud-is-really-a-greener-solution","status":"publish","type":"page","link":"http:\/\/felhoszolgaltatas-blog.hu\/en\/ez-egy-minta-oldal\/moving-to-the-cloud-is-really-a-greener-solution\/","title":{"rendered":"Moving to the cloud is really a greener solution?"},"content":{"rendered":"

\"\"“Moving to the cloud isn’t necessarily greener<\/em>,” warns Andie Stephens from Carbon Trust.<\/p>\n

Cloud-based computing can help businesses reduce their operating costs and carbon footprints, providers claim.<\/p>\n

Outsourcing IT services and moving from physical to virtual operations seems to make sense, including the fact, the it reduces the need for energy-hungry offices. However, with the move to the cloud companies cannot claim they are operating more sustainably, because, according to some experts not all clouds are equally as clean.<\/p>\n

 <\/p>\n

The German game developer company, the Wooga moved its stuffs to cloud in order to leave the teams to focus on games development rather then servers. Their primary motivation was to lower costs, sustainability was a nice by-product. The cloud gives them the flexibility to respond to fluctuating market demand and only pay for the server capacity they need.<\/p>\n

One of the US cloud service provider, the Salesforce.com says that in 2012 its customers saved 587,628 tonnes of CO2 emissions by using cloud rather than on-site software, which is equivalent to removing 122,000 cars from the road. So, to look at these compelling numbers, moving to the cloud appears to be a logical choice, because by moving to the cloud the carbon footprint reduction is about 95%. The Salesforce.com can service 140,000 businesses around the world with just 12,000 servers located in a handful of data centres.<\/p>\n

Most companies hardly utilize the capacity of their servers, this use is typically around 15%, some never get used at all. The main ecological advantages of cloud that resources are shared, it’s similar to the fact that a train journey with 400 passengers is more efficient than those 400 passengers driving a single-occupant car.<\/p>\n

Just moving to the cloud doesn’t mean the company is greener, a lot depends how efficiently the data centre is run and how its electricity is produced.<\/p>\n

But some fear that the explosion in the volume of digital data, caused largely by the growing number of networked mobile devices, internet transactions and sensor-equipped devices, is causing a proliferation of energy-hungry data centres, thus means that the man-made greenhouse gas emissions continue to rise – 2.2% a year on average from 2000 to 2010, compared with 1.3% a year from 1970 to 2000, according to IPCC. This industry contributes more than a quarter of global energy end use, which is putting pressure on internet companies to be more transparent about their carbon footprints and more innovative in reducing energy consumption, but not all are succeeding.<\/p>\n

Companies such as Apple, Box, Facebook, Google, Rackspace, and Salesforce.com, are all aiming to have their data centres powered by 100% renewable energy.<\/p>\n

Amazon Web Services, on the other hand, is the “among the dirtiest and least transparent companies in the sector”, the Greenpeace concludes in its report, Clicking Clean.<\/p>\n

The Greenpeace list shows that Apple is the greenest big company in the IT world, it could not be greener, as in the assessment reached of 100%, and the company does not use gas, coal, or nuclear energy to operate its data centres.<\/p>\n

\"\"

Source: greenpeace<\/p><\/div>\n

\"\"

Source: greenpeace<\/p><\/div>\n

“The geographic location of a data centre makes a 20% difference to how much energy it uses<\/em>,” says Andie Stephens. About 60% of a data centre’s energy use is spent on cooling.<\/p>\n

The Green Mountain data centre in Norway claims to be the greenest in the world. Its energy comes from renewable hydro-electric power located nearby and the centre is sited underground in a former NATO ammunition store, thereby reducing cooling costs. Green Mountain is located adjacent to a deep fjord. At levels below 75 m depth the water temperature is stable at 8 oC all year round.<\/p>\n

So, if the companies want their business to operate more sustainably, they also need to know how clean is their cloud.<\/p>\n

Source: www.bbc.com<\/span><\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

“Moving to the cloud isn’t necessarily greener,” warns Andie Stephens from Carbon Trust. Cloud-based computing can help businesses reduce their operating costs and carbon footprints, providers claim. Outsourcing IT services and moving from physical to virtual operations seems to make … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"parent":2,"menu_order":88,"comment_status":"closed","ping_status":"open","template":"","meta":{"spay_email":""},"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P79beE-25","_links":{"self":[{"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/pages\/129"}],"collection":[{"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/comments?post=129"}],"version-history":[{"count":5,"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/pages\/129\/revisions"}],"predecessor-version":[{"id":630,"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/pages\/129\/revisions\/630"}],"up":[{"embeddable":true,"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/pages\/2"}],"wp:attachment":[{"href":"http:\/\/felhoszolgaltatas-blog.hu\/en\/wp-json\/wp\/v2\/media?parent=129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}